Why our customers are crazy about Groove.

As the simplest help desk on the market, Groove is the #1 choice for growing businesses and lean teams.

Shared Inbox
Alex Turnbull

Other help desks were packed with features I’d never use. Customers were reduced to ticket numbers. Pricing plans seemed purposefully confusing. I built Groove as a simple help desk alternative for growing teams like my own.

Alex Turnbull,
CEO and Founder, Groove

What makes Groove different

Groove was built as a simple help desk for growing teams. Our solution provides all the tools you need to help customers, without adding unnecessary complexity.

Groove is the simplest help desk available

We stripped away all the clutter and clunky design elements so you can focus on providing personal customer support as your business grows.

Groove's intuitive dashboard makes it easy for team members to organize, prioritize, and solve customer problems—without losing a personal touch.

Watch a demo

"We tried other help desks. They included too many features and just ended up being expensive overkills for us. Nothing felt right until Groove."

Todd Levesque - Co-Founder and Designer at Lolly Labs

Todd Levesque
Lolly Labs

Shared Inbox

Groove is more personal for your customers

Your customers will never have to go through a login portal to get help or dig through their email for a ticket number.

Groove looks and feels like a normal email to your customers: No corporate-looking templates, and no annoying auto-responses clogging up their Inbox every time they send a reply to one of your emails.

They experience the simple, personal experience of regular email—while Groove empowers you to focus on creating delightful customer experiences.

"To our customers, our support looks and feels just like email. They don’t know the difference. But for our customer support agents, Groove gives us all the features we need to give awesome customer support."

Less Accounting

Allan Branch
Founder of Less Accounting

Groove is more personal

Quick and easy automations

No complicated technical jargon. No robotic ticket numbers. Groove's simple automations—like routing, tagging, and instant replies—save you time right out of the box.

As your company grows, these light and flexible settings make it easy to change or add new workflows to fit your needs.

Getting Started Guide

"Groove is so tight. Seriously. Groove’s auto-replies, tagging method, canned responses, and many other features are game changers."

The Hustle

The Hustle


Knowledge Base

Groove's Knowledge Base allows you to immediately take the pressure off your Inbox by offering 24/7 self-service. Plus, our interactive widget enables you to surface it on every page of your site.

Build out your entire content management system with Groove—create new articles, categorize different topics, control SEO settings, adjust themes, images, colors, and so much more.

Knowledge Base Overview

"Groove’s Knowledge Base has been invaluable to us. Our users can easily find answers to their questions without needing to wait for a response from us."

The Hoxton Mix

Chris Sees
Co-founder and CEO of The Hoxton Mix

KB Device Preview

One-click integrations

All our integrations are completely free to connect—no extra charge. The most common tools our customers add to the Inbox include:

  • Facebook: Reply to posts, comments, and DMs within Groove.
  • Shopify: See customer details and order information within Groove.
  • Mailchimp: View or edit customers’ email subscription status.
  • Slack: Set up notifications for incoming tickets.
See all Groove's integrations

"We tried to forward support emails into JIRA and it just created tons of badly written, duplicate issues. Sleep is important, so we signed up for Groove."

G2 User Review

G2 User Review


Action-oriented reporting

No smoke and mirrors here. Our reports aren't meant to impress C-level execs—they're built for taking action and driving growth through world-class customer service.

Track and improve CSAT, response time, and agent performance. Gather customer feedback, busiest times, and conversation trends to build a better product and a mightier customer support team.

"Less time focusing on the ‘busy’ work, more time focusing on what's important."

Capterra User Review

Mayra P.
Capterra User Review


Powerful Live Chat management

Immediately assist customers exactly when and where they need it on your website. With endless customization options, smart automations, and lightning fast bots, you’ll be able to help more customers and close more sales.

Plus, our smart conversation routing ensures that customers get the priority support they deserve—and enables you to put your team management on auto-pilot.

Learn more
Live Chat

Mobile ready when you hit the road

Our app gives you the full power of Groove on-the-go. You’ll find all the features you love from Groove’s web app on the mobile app:

  • View, reply, and forward messages
  • Add notes
  • @Mention colleagues
  • Create, edit, and add tags to conversations
  • Change assignee
  • Collision detection
Download on the App StoreGet it on Google Play

Coming Soon

Groove Mobile App

Don't take our word for it

See what some of our 10k subscribers from across the globe have to say.

"I recommend Groove to many people over ZenDesk. I love the simplicity and ease of use."



"My job is much more efficient with Groove, and the data has shown a 35% increase in productivity."

G2 User Review

G2 User Review

"Groove is 500% better. Seriously. Way better than ZenDesk. It looks like a personal email, not a ticket. It’s definitely a game changer."

The Hustle

The Hustle

"I just don’t need or want all the fluff that comes in a full-blown help desk package. I don’t have the time or inclination to figure that out."

Capterra User Review

Capterra User Review

"Zendesk is one of those products that I think grew too fast and just didn't think about the user experience at all. Because it feels like something out of the late nineties. It's so painful. Groove was like a breath of fresh air."

Josh Kohlbach

Josh KohlbachRymera

"Groove’s workflow just made sense, compared to the insane amount of do-it-yourself setup you had to do with Zendesk. We're free to work on our business instead of babysitting the help desk software. For the few times we've needed support, their team knows what they're talking about. That's always refreshing."

G2 User Review

G2 User Review

"We were looking to get out of our Inbox as we scaled. To make sure things didn’t slip between the cracks, we needed a ticketing system. Zendesk was both expensive and a bit heavier than what we were looking for."

G2 User Review

G2 User Review

"Zendesk wasn't as simple as it should be. It was really hard to set up the Knowledge Base and really hard to understand the flow of tickets. It was taking too much time to figure it out. We were losing business and customers were upset. So we went with Groove to keep it simple."

Josh PatherPhoto Booth International

"Groove makes it so much easier to connect with my customers, to provide support, to increase sales, and to limit the amount of people who stop paying for my services."

Capterra User Review

Capterra User Review

"What we loved about Groove is that we didn’t have to choose between simplicity and functionality. It gave us everything we needed."

Chris Spilka

Chris SpilkaCEO and Co-Founder @Handsoncode

"Unlike some of the other software we tried, Groove wasn't bloated with dozens of features we'd never use. As a small/medium sized company, Groove's ticket Inbox and Knowledge Base worked well. Multiple members of the support team were able to assign tickets, leave notes, change ticket status, etc. Plus, I love being able to merge tickets and see customer info on the sidebar."

G2 User Review

G2 User Review

"To our customers, our support looks and feels just like email. They don’t know the difference. But for our customer support agents, Groove gives us all the features we need to give awesome customer support."

Allan Branch

Allan BranchFounder @Less Accounting

"We appreciate the simplicity, the ease of setup, and the experience our customers have using Groove. Other services we've looked into may have decent functionality at a good price, but when we tested it from a customer's perspective, it didn't feel like a good solution. Other companies require too many steps. Groove is as easy as sending an email."

Capterra User Review

Capterra User Review

"We tried products like Freshdesk, Intercom, and Hubspot. They included too many features and just ended up being expensive overkills for us. Nothing felt right until Groove."

Todd Levesque

Todd LevesqueLolly Labs

"Groove is a turnkey solution that allows us to focus on serving our users instead of building unnecessary custom tools."

G2 User Review

G2 User Review

"Whenever we start getting the same question more than a few times, we just turn the answer into a Knowledge Base article. It’s saved us a ton of time."

Steve KlienCo-Founder of Statuspage

"We love answering our customer's emails via Groove. It's so user friendly and I love the helpful blog posts!"

Parabo Press

Parabo Press

"KB has been invaluable to us. Our users can easily find answers to many questions without needing to wait for a response from us."

Chris SeesCo-founder and CEO @The Hoxton Mix

What's Next

Migrate your tickets to Groove

If you’re coming to Groove from another helpdesk, we’ll show you how to import all your customer tickets.

View our guide

Start your free Groove trial

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