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Sneak Peek: A New Groove

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Introducing Groove 2.0 — up to 8× faster, rock-solid stability, better collaboration, powerful new reporting, and a whole new look.

For the last 18 months, our product and engineering teams have had a single focus: rebuild Groove from the ground up.

We’ve had the honor of more than 8,000 businesses trusting us to host their customer support inboxes with us over these past five years. Most software companies don’t get to stick around that long, and we’re excited to have beaten — and to continue to beat — the odds.

But that longevity has created some technical challenges.

Five years is a lot in software time.

And we knew that in order to continue to make our customers’ lives easier for another five, ten, twenty years and beyond, we’d need to make some updates.

Today, I’m excited to share the very first sneak peak of this across-the-board overhaul.

The new Groove — we’re calling it Groove 2.0 — runs on an entirely new codebase. It’s incredibly fast (8× faster, in fact) and will redefine, we think, how teams collaborate across email.

It also comes with a new design that’s laser-focused on making you more productive.

Rebuilding the product wasn’t an easy decision to make.

It’s a huge project, and we didn’t want to do it just for the sake of building something “shiny and new.”

We had very specific goals we wanted to achieve that would leave us and our customers with the best software possible for the long-term.

And after a lengthy exploration of our options, we decided that rather than patching up a five-year old code base that was created by an outside agency in Groove’s early days, we would start from scratch with a clean, modern framework that would allow us to build a rock-solid foundation.

With that solid foundation now in place, the sky is the limit.

You’ll see much more rapid development on useful features that will make collaborating with your team easier and more enjoyable.

Here’s what to expect in the new Groove:

The new Groove is coming in the Summer of 2018, and we can’t wait for you to get your hands on it.

If you don’t want to wait, we’d love to have you in our closed beta program. Please sign up below for early access!

Here’s what some early adopters are saying:

This software feels like it was built for me personally.

Wow, love it guys! Total game changer.

This is amazing. I love it.

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